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Visitor Spending Up Significantly

Visitors to Tuolumne County spent nearly $10 million more during fiscal year 2010 than in 2009.

Nancy Sikes, Executive Director for the Tuolumne County Visitors Bureau was Thursday’s KVML “Newsmaker of the Day”.


Sikes will present a complete report for the fiscal year, before the Tuolumne County Board of Supervisors on Tuesday November 2nd . She shared her “sneak peak” with KVML.


The report includes the number of individuals who called and/or e-mailed the Visitors Bureau requesting more information about the services and attractions within the County. Walk-in traffic was heavier, than in recent years, with over ten thousand visitors at the Bureau’s Yosemite Visitors Center, located at Yosemite Junction (Highways 108 and 120).


Total tourist revenue in 2010 was $172.9 million dollars compared to $163.6 million last year.


Sikes attributes the increase in visitor spending to great snow during the Winter and local events such as the “Senior Winter Games” which were held at Dodge Ridge in March of 2010.


During Spring and Summer, trends indicate that visitors are still vacationing regionally (within driving distance) and making fairly quick trips to Tuolumne County. 


The “Newsmaker of the Day” is heard each weekday morning on AM 1450 KVML at 6:47, 7:47 and 8:47am


 Written by mark@mlode.com