Pinocchio’s started its life in Los Angeles as a fish market begun by my great grandparents. It transformed into an Italian deli and, in 1959 under ownership of my grandparents, the first sitdown restaurant was born. They added a couple more stores over the years then relocated to Sonora in 1975. My parents opened a restaurant in the early 80s in Merced.
Today, we have been in the Sonora Plaza since 1997 and have 4 Pinocchio’s restaurant within the family. My wife and I took over the Sonora store last year which makes me the fourth generation of my family to own a restaurant.
We specialize in quality oven baked sandwiches, soups, salads, pastas, and homemade sauces in a relaxed atmosphere. Also try one of our delicious desserts. We offer cannoli, tiramisu, and eight flavors of gelato.
My wife and I thank you so much for your patronage, loyalty, kindness, support and for choosing Pinocchio’s. We are blessed continuously by each and every one of you. We value our customers and will always continue to bring you the best, freshest, and most delicious food we can offer. We look forward to seeing you soon.
Krisi and Ricky Pinocchio
HoursMonday thru Saturday 11:00 to 8:00
CuisineAmerican, Ice Cream/Yogurt, Italian, Salads, Sandwiches
OptionsCatering Facility, Great Beers, Great Wines, Take Out, Wireless Internet
NotesAlcohol: Beer & Wine
Pricing: $8 – $14 entree